The 10 Best Content Curation Tools and Why You Need One (2022)

The 10 Best Content Curation Tools and Why You Need One (2022)


If you’re looking for the best content curation tools for your business in 2022, you’re in the right place.

Content curation has become increasingly popular over the years with the rise of social media and other online communication channels. It’s a critical element of any marketing strategy, so it’s no surprise you’re searching for a tool that helps you curate content!

🧰 In this article, we’ve compiled a list of the top ten content curation tools.

First, we’ll introduce the definition of content curation and why it’s essential for your business. Next, we’ll analyze each tool one by one regarding their key features and pricing.

Let’s get started!

What is content curation, and why is it important?

Content curation is the process of gathering, organizing, and sharing online third-party content.

It can take many forms. You can curate content on your company’s site or social media profiles by doing the following:

  • Share a blog post or link on your Facebook business page that might interest your audience, e.g., The Forbes 400 list.
  • Repost a tweet, e.g., Elon Musk’s last tweet on crypto.
  • Add an RSS feed to your website to collect and share relevant news with your audience.

With an excellent content curation strategy, you can gather high-quality content in one place, build deeper customer relationships, and promote a consistent brand image across different platforms.

Whether you manage an eCommerce store or a blog, you need a tool to run content curation on autopilot. Read on to discover the best content curation tools in 2022 and pick the one that best suits your needs!

The 10 best content curation tools in 2022

Do you need help finding a content curation tool? We got you covered.

These are our picks for the best content curation software every business owner and marketer needs.

1. Feedzy

Feedzy content curation tool homepage

Feedzy is an excellent choice if you want to curate content on your WordPress website. This WordPress RRS aggregator automatically collects the latest and most relevant online content and adds it to your site.

How?

Feedzy is very easy to use:

  • With Feddzy Lite (free version), you can generate simple RRS feeds using shortcodes and widgets.
  • With Feedzy Pro (premium version), you can convert RRS items into WordPress pages or posts.

You can also add filters to make sure that you’re only curating content that’s relevant to your audience.

You’ll love Feedzy if you own a news site or a blog and want to share content with your audience using a clean RSS feed design.

Check out our tutorial on importing RSS feed items into WordPress as posts if you need help setting up the plugin in your WordPress site.

⚙️ Key features

  • Import RSS feed items as a list OR as actual posts on WordPress.
  • Easy to display feeds with shortcodes or widgets.
  • Feature affiliate links.
  • Article Spinner integration (rephrase or translate content automatically).
  • Responsive design.

💵 Pricing

Feedzy is a freemium content curation tool. If you need more than the free features, the paid plans start at €99/year.

For more information, go to the Feedzy pricing page.

2. Pocket

Pocket content curation tool homepage

Pocket is a content curation tool that allows you to save interesting online content in a personal library at the click of a button.

With Pocket, you’ll never miss out on the hottest news, articles, or videos. Sign up, install the Pocket Bookmarklet and collect stories to share with your audience on your site or social media page.

You can read and save content for free or upgrade to a paid plan and access premium features.

Pocket also generates an RSS feed of everything that you save. So if you have a WordPress site, you could combine it with the Feedzy plugin above to share content you save to Pocket on your WordPress site automatically.

⚙️ Key features

  • Browser extension and app.
  • It integrates with 1,500+ apps.
  • Smart tags.
  • Premium search engine.
  • Custom text settings.

💵 Pricing

Pocket is a freemium content curation tool. The paid plans start at $44.99/year.

For more information, go to the Pocket Premium page.

3. BuzzSumo

Buzzsumo content curation tool homepage

BuzzSumo is more than just a content curation tool – it’s a cloud-based platform to discover, research, and monitor online content.

The Content Discovery feature allows you to explore trends and get real-time statistics from content related to your niche. Filter by topic, country, and date to get better results and pick stories worth sharing with customers.

BuzzSumo offers a free plan with ten free searches per month. For premium features, you need to choose a paid plan.

⚙️ Key features

  • Real-time and historical data from over eight billion articles.
  • Custom feeds.
  • Content Ideas Generator.
  • Content Analysis Reports.
  • Journalists Profiles.

💵 Pricing

BuzzSumo is a freemium content curation tool. The paid plans start at $79/month (billed annually).

For more information, go to the BuzzSumo Pricing & Plans page.

4. SocialPilot

Socialpilot content curation tool homepage

Do you want to curate content and improve your social media presence? Then, SocialPilot is your go-to content curation tool.

Use SocialPilot to search for Facebook, Instagram, Twitter, or LinkedIn content. Find popular posts and publish them in your social media profiles directly from your SocialPilot dashboard.

This tool gives you a chance to manage all your content in one place and track the performance of your social media strategy.

⚙️ Key features

  • Social media scheduling.
  • Integrated content curation platform.
  • RSS feed automation.
  • Social media analytics reports.
  • Browser extension.

💵 Pricing

SocialPilot is a freemium content curation tool. The paid plans start at $25.50/month (billed annually).

For more information, go to the SocialPilot Plans & Pricing page.

5. Scoop.it

Scoopit content curation tool homepage

‘Research and publish the best content.’ Scoop.it offers what it promises: a robust content engine to search and share content with your audience.

Scoop.it only displays the most relevant content for you and your followers. The platform algorithms are designed to learn from your search habits and show results that meet your requirements.

With Scoop.it you can organize and publish content on your website, blog, or social media profile. Moreover, you can create content hubs and newsletters with beautiful templates.

⚙️ Key features

  • Smart suggestion engine.
  • WordPress integration.
  • Content curation automation.
  • Drag-and-drop interface to build newsletters.
  • Advanced custom filters.

💵 Pricing

Scoop.it is a freemium content curation tool. The paid plans start at $14.99/month (billed annually).

For more information, go to the Scoop.it pricing page.

6. Curata

Curata content curation tool homepage

If you’re a marketer who needs help offering engaging content to your audience, Curata is a must.

This content curation software will help you build brand awareness and customer trust by analyzing the freshest web and social media stories.

It’s straightforward to start curating content with Curata. Write a keyword in the search engine, pick relevant news and publish them in your business online platforms with just one click.

Curata offers two products to users: Curata Content Curation Software (CSS) and Curata Content Marketing Platform (CMP). The last one will help you organize and execute a content marketing strategy across all channels.

⚙️ Key features

  • Curata CSS and CMP (two products in one platform).
  • Machine learning powered search engine.
  • Smart content recommendations.
  • Free royalty image recommendations.
  • Browser plugin.

💵 Pricing

Curata is a premium content curation tool offering customers four paid plans.

You can request pricing after choosing a plan on the Curata Pricing & Costs page.

7. Triberr

Triberr content curation tool homepage

Triberr is a marketing suite that allows professional bloggers and influencers to share and promote their content.

As a brand, you can join Triberr to connect with potential customers and distribute content from your blog and social media profiles. It’s a great tool to get more shares and comments and increase follower interaction.

This software offers six features, including Triberr Curate. With Curate, you can discover exciting content for your audience.

⚙️ Key features

  • Triberr Curate: curate content.
  • Triberr Promote: get more shares and visibility.
  • Triberr Community: build a network around content creation.
  • Triberr Analytics: measure content performance.
  • Triberr Queue: schedule content.

💵 Pricing

Triberr is a freemium content curation tool. The paid plans start at $20/month.

For more information, go to the Tribber Pricing Plans page.

8. ContentGems

Contentgems content curation tool homepage

If you’re tired of reading the same news and stories, then ContentGems is the perfect solution. This content curation tool lets you find relevant articles and blog posts from around the web. You can then share them with your audience in just a few clicks.

With ContentGems, you can create a curated list of content that interests you, your followers, and others who are interested in what you have to say. You can also use the tool to promote your content to your followers and find new relevant blogs and articles for future reference.

It’s a great way to build a community around your brand, which will help you gain more attention and exposure. Plus, it’s easy to use and saves time.

⚙️ Key features

  • No-code content discovery tool.
  • Feed Collections.
  • Advanced filters.
  • Custom workflows.
  • Keyword-based search interface.

💵 Pricing

ContentGems is a freemium content curation tool. The paid plans start at $10/month.

For more information, go to the ContentGems Plans & Pricing page.

9. UpContent

Upcontent content curation tool homepage

UpContent is an all-in-one platform that allows you to discover, curate, and distribute compelling content for your audience.

This tool analyzes millions of new articles, posts, and other forms of content every month. With UpContent, you can set your search preferences and gain access to fresh and shareable stories for your customers.

Do you want to publish and schedule content directly from the platform? No problem. UpContent integrates with social media tools like Hootsuite and other marketing apps, like HubSpot.

⚙️ Key features

  • WordPress integration.
  • RSS integrations.
  • Custom CTAs.
  • Query Builder.
  • Machine learning algorithms.
  • Easy to use collaboration tool.

💵 Pricing

UpContent is a freemium content curation tool. The paid plans start at $13.50/month (billed annually).

For more information, go to the UpContent Pricing page.

10. Flipboard

Flipboard content curation tool homepage

Flipboard is an app that lets you create and share personalized news feeds. You can create your customized magazine from articles, photos, and videos over the web.

Moreover, you can add your blog posts and site links to these magazines to promote your in-house content.

This platform is a curated view of your favorite websites, so you can stay up-to-date on what’s happening worldwide without having to visit all relevant news sites yourself. It’s a fantastic way to discover and share the best things that matter to you and your followers!

⚙️ Key features

  • Flipboard sharing tools.
  • Clean design and intuitive interface.
  • Newsletter subscriptions.
  • News categories based on niches.
  • Flipboard Daily Edition.

💵 Pricing

Flipboard is a 100% free-to-use content curation tool.

Start curating content today

Content curation is vital for any business that builds and maintains an engaged audience. It helps create a consistent brand image across different platforms, promotes a genuine online presence, and attracts potential customers.

If you want to be successful online, content curation is one of the most effective ways to go about it. Many content curation tools available in the market help you find and share content on your social media pages, blogs, or the company’s website.

In this article, we’ve reviewed the best content curation tools in 2022. We hope you found some inspiration from this list!

👉 If you’re planning to curate content on social media, you also might be interested in our guide to social media strategy and our picks for the best social media management tools.

Do you still have any questions about choosing the best content curation tools for your business? Let us know in the comments!

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