Is It Worth It? Plus 5 Best Tools This Year (2022)

Is It Worth It? Plus 5 Best Tools This Year (2022)


Publishing fresh content on a regular basis can help improve the search visibility of your blog. However, writing new posts can be challenging, especially when you’re a busy business owner. Therefore, you might consider using an AI content writer.

Artificial intelligence (AI) tools can be a powerful way to enhance, streamline, and expedite your content creation. While they may let you produce more content in less time, there are also some downsides that make them less appealing than professional human writers.

👨‍🎓 In this post, we’ll explain what an AI content writer is. Then, we’ll discuss one pro and three cons of each of these tools to help you decide whether to use one for your blog. Finally, we’ll wrap up with our picks for the six best AI content writer tools. Let’s jump in!

📚 Table of contents:

What is an AI content writer?

An AI content writer is a computer program that writes or generates content based on input from a user. The user provides the AI content writer with information about what they want the final product to look like, and the AI content writer then creates the material according to the user’s specifications.

They can be used for a wide variety of content types. For instance, you can use them to create:

  • Landing pages 📰
  • Marketing copy 🖱️
  • Product descriptions ✍️
  • Blog topics 📋
  • Posts 📝

In some cases, AI content writers can create better content than humans. That’s because they are not biased by personal opinions or preconceived notions of what the final product should look like. However, most AI writers will still require some human input to create quality content.

Additionally, AI content writers can often write faster than humans, which can be a major advantage when time is of the essence. Plus, machine-generated content is typically focused and free of errors. Therefore, it can help you produce more error-free content in less time.

On top of assisting with content, these AI writers can help you improve it. There are different types of AI content writer tools. For example, some programs are designed to help the flow and readability of your posts. Others are designed to write sections or entire posts for you, while some do a combination of tasks.

Should you use an AI content writer for your blog? (One pro and three cons)

Now that you understand what an AI content writer is, let’s discuss how to determine whether you should use one.

To help you do that, let’s go through one pro and three cons of using an AI content writer. While 1:3 might seem like a bad ratio, the one pro is a pretty big one, so this is closer than you think!

Pro: The ability to produce and publish more content in less time

The greatest advantage of using an AI content writer tool is that it provides the ability to produce and publish more content in less time. This can be an excellent way for marketers to increase their content output without having to spend hours researching and crafting blog posts.

AI content writers can also help boost your creativity. For example, you can use them to generate ideas for how to structure a blog post or potential topic ideas. They can also help with keyword and word count recommendations, alt text, meta descriptions, and automatic formatting.

Furthermore, auto-generating your posts can free up your time to focus on other areas of your business. You can dedicate time to revising and enhancing the posts once the basic and technical elements are out of the way.

ℹ️ For most people, this is the single most important benefit of using an AI content writer. This alone might be all the motivation you need to try out one of the tools that we’ll cover later in the post.

Cons: The negatives of using an AI content writer

1. Higher costs vs writing yourself

Two important factors to consider when deciding to use an AI content tool are costs and the learning curve associated with it. There are some free tools available, but their features can be limited. These tools are usually best for editing or revising purposes.

For example, Hemingway App is a free website that can help improve the readability of your posts:

The Hemingway App AI content writer website.

However, if you’re looking for an AI content writer that lets you generate full blog posts from scratch, you’ll likely want to purchase premium software. The costs for this type of software vary greatly depending on which tool you’re looking into. Plans can range anywhere from $10 to $200+ per month.

👉 For many, this may seem like a high price to pay. On the other hand, for some, it may be more cost-effective than hiring a full or part-time content writer.

There’s also the learning curve to consider. Most content writing tools are relatively straightforward and easy to use, with guided tutorials to help you learn and navigate them. However, there are some complex options that may require some time and research to be able to use them to their fullest.

2. A lack of human touch

Another important consideration with AI content tools is the lack of a human touch. Quality tools can produce unique, relevant content. However, at the end of the day, it’s still a machine writing the posts.

This means that the content may come off as a bit robotic and lack personality. There are some tools that let you specify a certain tone of voice, such as friendly, professional, authoritative, etc. Still, you shouldn’t expect it to have as much emotional appeal and perspective as a piece written by a real human.

3. Accuracy and natural flow of posts

One of the biggest concerns you may have about using an AI content writer is the accuracy of your posts. Reliable tools and platforms can produce unique content that’s free of plagiarism. They use predictive text and the input context to create factual content.

However, there are times when these tools can produce content that is repetitive and nonsensical. For instance, if you use a platform to auto-generate a 500-word blog post, you may find that some paragraphs are nearly identical, with sentences that are just reworded variations of each other.

⚠ For this reason, even if you decide to use an AI content writer, it’s still important to spend time editing and revising the result to improve the flow and accuracy. In most cases, it’s best to use these tools as an aid in your writing, rather than as an end-all solution.

If you do decide to use an AI content writer, the next step is to figure out which one is best. There is a handful of tools to choose from. Let’s take a look at some of the most popular options. 😎

  1. Jasper
  2. Grammarly
  3. Articoolo
  4. CopyAI
  5. Anyword
  6. Frase

1. Jasper

The Jasper website.

Jasper (formerly known as Jarvis) is one of the most popular AI content writers out there. This open-source machine learning platform is used for Natural Language Processing (NLP). It’s an excellent tool for creating marketing content for a business website.

It can help you create content that performs well in search rankings, Facebook ad copy, and more. It comes packed with powerful features, including Boss Mode with commands for content creation. You can also choose from a library of over 50 copywriting templates.

You can get started with Jasper for $29 per month. This includes 20,000 words per month. The Boss Mode plan costs $99 per month.

2. Grammarly

The Grammarly website.

Grammarly is another popular AI writing tool that can enhance your blog posts. However, rather than producing entire long-form articles, this platform can help you improve the readability of your posts. It checks for clarity, conciseness, correctness, and more.

One of the advantages of Grammarly is that it proofreads your work as you go. You can use it via the Grammarly app interface or install the browser extension to access it within your emails, WordPress editor, documents, and more.

You can use the online writing assistant for free. However, there are also premium plans available starting at $12 per month. Paid plans include advanced features such as a plagiarism checker.

3. Articoolo

The Articoolo website.

Articoolo is another option worth considering if you run a WordPress blog. This article writing software helps you create content quickly, and it comes with a plugin for WordPress users.

You can use the platform to create new articles, as well as rewrite existing articles on your site. It also includes a topic and title generator, which can be useful when you’re running out of ideas.

Articoolo offers a free trial. Pay-per-use subscriptions start at $19 for ten articles.

4. CopyAI

The Copy.ai website.

CopyAI is a high-quality tool that can help you create everything from social media content to product descriptions. It boasts an easy-to-use user interface (UI) and lets you use pre-made templates.

With Copy AI, you can select the type of content you want to create, such as a headline or a blog introduction. Then, you can describe the product (or topic or service) in a couple of sentences. Finally, the tool will produce a list of ten options for you to choose from.

You can use Copy AI for free. The free plan gives you access to over 90 copywriting tools and ten credits. Paid plans start at $35 per month and include unlimited credits.

5. Anyword

The Anyword website.

Anyword is an AI writing assistant and text generator that provides predictive performance scores. It uses a data-driven approach that you can leverage to create landing pages, ad copy, blog posts, product listings, and more.

It also includes some more sophisticated features. For example, its Custom Mode lets you train the AI assistant to write copy in your brand’s voice. It also offers Continuous Optimization to ensure that your on-site copy appears to the right audience at the most appropriate times.

You can use Anyword for free for up to 1,000 words per month. Paid plans range from $79 to $999 per month.

6. Frase

The Frase website.

Frase is another helpful tool for creating SEO-focused content. It lets you produce content briefs and entire posts, then optimize them for keywords.

This AI content writer tool is an excellent choice if you work with multiple team members. It comes with collaboration features such as the option to send editable links and create project folders.

Frase offers a free trial. Paid plans start at $44.99 per month.

Try an AI content writer today

AI content writers can help streamline the content creation process for your WordPress blog. However, they may not be the best option for everyone. That’s why it’s important to weigh the pros and cons before deciding whether it’s worth the investment.

The main advantage of an AI content writer is the ability to produce and publish more content in less time. However, there are also three negatives that you’ll want to consider:

  1. 💵 The costs and learning curve associated with AI-content generator tools.
  2. 🤝 A lack of human touch.
  3. 📝 Accuracy and natural flow of posts.

If you don’t want to go down the AI content generator path, another option is to outsource writing to human writers. To do that, check out our guide to hiring freelance writers and the 20+ best freelance writing websites to find writers.

Do you have any questions about AI content writers? Let us know in the comments section below!

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