Ask any marketer responsible for copywriting about their writing process. You’ll quickly find out there’s no specific process to follow and little to no copywriting templates to guide you.
If you’re reading this blog, you’ve likely decided to start or revamp your copywriting portfolio. With so many portfolios out there, it’s hard to figure out how to make yours stand out from the crowd.
A 2022 State of Content Marketing report by SEMrush revealed that 40% of brands surveyed say they outsource copywriting. If you fall in the 60% and want to improve your copywriting skills, we’re here to help.