22 Facebook Stats to Know in 2023 [+HubSpot Data]

22 Facebook Stats to Know in 2023 [+HubSpot Data]

Fb has been close to for pretty much 20 years, and with more recent platforms like TikTok and Threads on the rise, you may possibly marvel if it is really truly worth advertising your brand or group on the social community.

A woman scrolls through facebook on her smartphone while wearing headphones. A person nearby holds up a tablet showing graphs and statistics

To enable you come to a decision if Facebook is nevertheless worthy of leveraging, we have compiled a list of studies marketers ought to know in 2023.

Facebook Studies

Facebook Studies for Organization

Facebook Video Stats

Facebook Marketing Studies

Facebook Demographic Figures

Download Now: The 2023 State of Social Media Trends [Free Report]

Facebook Statistics

Here are some basic Facebook figures marketers need to know.

Graph showing which platforms are most effective for establishing a community on social media.

Fb Statistics for Enterprise

If you‘re curious about incorporating Fb into your business’s social media technique, below are some studies to maintain in intellect.

67% of social media marketers use Facebook.

Fb Online video Data

Video clip marketing and advertising is integral to numerous brands. If you’re a online video marketer, these Facebook studies are important to don’t forget. 

Pro-Suggestion: Though most folks look at Facebook videos with the seem off, that won’t necessarily mean you ought to add video clips without the need of audio. As a substitute, you really should use or empower captions so the movie is obtainable both equally with and with no sound.

50% of time on Facebook is spent watching videos.

Facebook Advertising Data

Considering utilizing Facebook Adverts to enhance your brand’s visibility? These stats paint a picture of Facebook’s advert access. 

Facebook Ads reach 62.2% of Americans ages 13 and up.

Fb Demographic Figures

Who makes use of Fb? These demographic statistics could give you an plan. 

Share of Facebook uses in United States according to age.As you can inform from the higher than data, Facebook nevertheless has a huge global audience and sizeable access.

With that in brain, you may possibly come across the system is continue to worth leveraging, particularly if you are advertising and marketing to a mostly millennial viewers or you might be leaning closely into influencer or movie advertising and marketing. 

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